I don't want to toot my own horn, but I'm usually pretty good at picking worthwhile TV. My addiction to
A Shot of Love and
Flavor of Love notwithstanding, I got into shows like
The Wire and
Deadwood at the ground floor and it gave me a certain sense of pride. But with
Mad Men I took my time. I heard plenty of good buzz about it, but it wasn't until I was inundated by ads at every bus stop and subway station and I got a casual recommendation from a girl I was sharing drinks with that I finally took the leap.
In retrospect, it's fitting that a woman and booze got me into the show. The show draws it's inspiration from a bygone era - 1960 to be exact - when men were men, and by men I mean racist and chauvinist all the while passing off as suave. There's a strange appeal to the show that seems to combine nostalgia with voyeurism. When you're watching you find yourself asking, "

Could it really be like this?" Laughing at the same jokes that make you thankful for things like the Civil Rights Act.
The men of the show pass the time drinking, smoking, making off-color comments and occasionally thinking of slogans for products good, evil and benign (Lucky Strikes, Nixon, the
Relaxeciser). At first they seemed like caricatures, but over time their facades give way to reveal complexity. The women are repressed, but wield power (often sexual) over their husbands and bosses in strange ways. Sooner or later it becomes clear the men are just as repressed, just by different rules.
A scene from last Sunday's episode explains the setting of
Mad Men better than anything:
A young man who is coming on to
Betsy Draper looks at her and says, "You are so profoundly sad." She responds by saying, "No, it's just my people are Nordic."
The dialogue is brilliant. The series is often surreal and hilarious, but filled with a cast of characters harboring unfulfilled desires. I may be jumping on the series after everyone else has already decided how great it is, but hopefully it will be around for a while longer. That way I can still look smart for watching it now.
Mad Men airs Sundays at @ 10 pm on AMC